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ASDA calls for North Sea to be made a Marine Conservation Zone

Sep 06,2006 SACN

"In 2005 we announced that we intended to dramatically change the way we source fish.

Within the next three to five years, ASDA will only stock wild-caught fresh and frozen fish from fisheries that meet the Marine Stewardship Council's (MSC) independent environmental standard for sustainable and well-managed fisheries.

The decision means dozens of products bearing the MSC’s distinctive blue eco-label will start appearing on our shelves. As part of our new sustainable fish policy, we plan to stop selling swordfish within the next four months, having already removed shark, skate wings, ling, huss (dog fish) and Dover sole from sale.

We have also suspended the sale of North Sea cod while we work closely with EU Fisheries (DG Fish) and the North Sea Regional Advisory Committee to establish a stock recovery plan for the species. We will continue to sell Scottish-caught haddock in all our stores in Scotland.

ASDA is calling for the North Sea to be declared a marine conservation zone to preserve fish stocks for local fishing communities. We believe commercial fishing of the North Sea should be limited to local fishermen who depend on it for their sole income and who use recognised sustainable fishing practices. "

See: Asda Website


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